Confirm Your Location
We'd like to show you nearby Subaru retailers, special offers, pricing, and vehicle inventory that are available in your area.
Ascent
Starting at $32,795*
MPG Up to 27/21**
Forester
Starting at $25,895*
MPG Up to 33/26**
Outback
Starting at $27,645*
MPG Up to 33/26**
Crosstrek
Starting at $23,145*
MPG Up to 34/27**
BRZ
Starting at $27,995*
MPG Up to 30/21**
WRX
Starting at $29,605*
MPG Up to 26/19**
Impreza
Starting at $19,295*
MPG Up to 36/28**
Legacy
Starting at $23,495*
MPG Up to 35/27**
Wilderness
Vehicle Lineup
Solterra
Vehicle Lineup
We'd like to show you nearby Subaru retailers, special offers, pricing, and vehicle inventory that are available in your area.
Invalid Zip Code. Need to connect with a Hawaiian retailer? Visit Subaru of Hawaii.
Starting at
$32,795 MSRPUp to
27/21 MPG Hwy/CityAscent Onyx Edition shown
Starting at
$25,895 MSRPUp to
33/26 MPG Hwy/CityForester Wilderness shown
Starting at
$27,645 MSRPUp to
33/26 MPG Hwy/CityOutback Wilderness shown
Starting at
$23,145 MSRPUp to
34/27 MPG Hwy/CityCrosstrek Sport Shown
Starting at
$27,995 MSRPUp to
30/21 MPG Hwy/CityBRZ Limited Shown
Starting at
$29,605 MSRPUp to
26/19 MPG Hwy/CityWRX GT shown
Starting at
$19,295 MSRPUp to
36/28 MPG Hwy/CityImpreza Sport 5-door shown
Starting at
$23,495 MSRPUp to
35/27 MPG Hwy/CityLegacy Touring XT shown
We’re committed to making the world a better place. About the Love Promise
As a Subaru owner, you can enjoy exclusive benefits to complement your lifestyle, vehicle, and interests.
Love the many ways Subaru helps its owners stay involved.
Special owner offers from Subaru and Subaru partners at events.
Subaru owners have access to various financial offers.
Free Badge of Ownership, Subaru Gear discounts, and all the latest to help you and your Subaru maintain your active lifestyle.
Overview
Membership Discounts
Event Perks
& Discounts
Financial Programs
Lifestyle
& Interests
Subaru Owner Benefits change throughout the year and may be available at different locations for varying times. We hope you check back in often to get the most out of your Subaru experience.
Subaru drivers who switch to Liberty Mutual could save $665 on auto insurance. Plus, you’ll have access to exceptional benefits such as New Car Replacement™, Accident Forgiveness, and more.
Start saving with Subaru Advantage Insurance and Liberty MutualSavings validated by new customers who switched to Liberty Mutual between 1/2020-10/2020 and participated in a countrywide survey. Savings may vary. Comparison does not apply in MA.
Optional coverage in some states; availability varies by state. Eligibility rules apply.
ACCIDENT FORGIVENESS NOT AVAILABLE IN CA. Terms and conditions apply
Liberty Mutual’s customized Pet Insurance delivers multiple policy options spanning accidents, illnesses, and wellness with affordable coverage.
Get your free quote today.All SiriusXM-equipped new Subaru vehicles come with a four-month All Access trial subscription. With your SiriusXM All Access trial subscription, you get the widest variety of entertainment anywhere, including the deepest variety of ad-free music, more sports coverage, exclusive talk channels, every kind of comedy, and the most complete news coverage. You can also enjoy SiriusXM online, on the app and at home on connected devices — it’s included with your trial subscription. There’s even more to experience when you tune in online or on the app with 300+ channels. Plus, you can create your own ad-free Pandora stations, hear over 100 ad-free Xtra channels of music for any mood, watch SiriusXM videos of your favorite shows, access thousands of hours of on-demand shows and performances, and get personalized recommendations.
Learn more about SiriusXMTrial length and service availability may vary by model, model year or trim. Details: SiriusXM audio and data services each require a subscription sold separately, or as a package, by Sirius XM Radio Inc. Your SiriusXM service will automatically stop at the end of your trial unless you decide to subscribe. If you decide to continue service after your trial, the subscription plan you choose will automatically renew thereafter and you will be charged according to your chosen payment method at then-current rates. Fees and taxes apply. To cancel you must call SiriusXM at 1-866-635-2349. See SiriusXM Customer Agreement for complete terms at www.siriusxm.com. All fees and programming subject to change. Not all vehicles or devices are capable of receiving all services offered by SiriusXM. Current information and features may not be available in all locations, or on all receivers. Satellite and streaming lineups vary slightly. © 2020 SiriusXM Radio Inc. SiriusXM, Pandora and all related logos are trademarks of Sirius XM Radio Inc. and its respective subsidiaries. Other marks, channel names and logos are the property of their respective owners. All rights reserved.
Check back throughout the year for the most up-to-date Membership Discount information.
Enjoy exclusive invites to exciting gatherings with other Subaru Owners who share similar interests. Visit the calendar of events to find a gathering.
View upcoming Subaru sponsored eventsCheck back throughout the year for the most up-to-date Events Perks & Discounts information.
A program exclusive to Subaru owners, Subaru of America, Inc. guarantees your Subaru vehicle's trade-in value for the first eight years of ownership.
Some vehicles are eligible for the Guaranteed Trade-In Program beginning after the first 12 months of ownership for a total period of eight years from the vehicle's original warranty start date.
Learn more about the Guaranteed Trade-In Value ProgramWith the Subaru Trade Up Advantage Program, you may be eligible sooner than you think to bring home a new vehicle that gives you more of what you love:
• Personalized offer tailored just for you
• Award-winning longevity and value
• More industry-leading safety and technology features
Your Subaru holds its value for the long haul—that’s why you may be able to trade up to a new Subaru that could have lower or similar monthly payments. Continue on to new adventures for less than you might expect.
Ask your Retailer if they’re participating in the Subaru Trade Up Advantage Program.
Find a participating Subaru retailer near youCreated exclusively by Subaru of America, Inc., Subaru Equity Shield provides GAP coverage to customers who want both protection against unforeseen losses and greater peace of mind. To learn more, talk to your local Subaru retailer.
Find a Subaru retailer near youIf you're leasing your current Subaru through Subaru Motors Finance, you may also qualify for the Subaru of America Lease Loyalty Program. Under the Lease Loyalty Program, Subaru will make the first monthly payment on your behalf — not to exceed $500 — on your next Subaru lease through Subaru Motors Finance and pay any disposition fee owed on your current leased Subaru. Offer subject to program rules and customer eligibility requirements. Ask your Subaru retailer for Lease Loyalty Program details.
Find a Subaru retailer near youThe tradename Subaru Motors Finance (SMF) and the Subaru logo are owned by Subaru of America, Inc. (Subaru) or its affiliates and are licensed to JPMorgan Chase Bank, N.A. (Chase). Subaru is solely responsible for its products and services and for promotional statements about them, and is not affiliated with Chase or its affiliates. Auto finance accounts are owned by Chase and are subject to credit approval, terms and conditions.
Subaru supports you on and off the road with the Subaru Military Discount Program. Subaru is proud to offer a special discount to active-duty and reserve members of the U.S. Air Force, Army, Navy, Marines, Coast Guard, Space Force and National Guard, as well as veterans and retirees within 12 months of your date of separation. This program is also available to a spouse or domestic partner of an eligible participant residing in the same household. Once you negotiate your best price with a Subaru retailer, you’ll receive an additional discount of $500. In addition, your price will be further reduced by any applicable zone or regional cash incentives in effect at the time of purchase. For complete program details and eligibility information, please contact your local participating Subaru retailer or VIP Program Headquarters at vipprogram@subaru.com or 1-800-VIP-0933 for further assistance. Because words aren’t the only way Subaru thanks you for your service. Love. It’s what makes Subaru, Subaru.
Find a Subaru retailer near youSubaru is a registered trademark. Vehicle shown with accessory equipment. Limited time offer subject to change without notice. Valid in the U.S. only, except Hawaii. Terms and conditions apply. Prior sales excluded. Certain models may be excluded. May not be combined with all Subaru incentives.
If you're a recent or soon-to-be graduate, you can apply to finance or lease a new Subaru vehicle under a College Graduate Program for leases and loans approved through Subaru Motors Finance. All qualified applicants are also automatically eligible for any other current lease or retail offers. Visit your local Subaru retailer for complete program details and eligibility.
Find a Subaru retailer near youThe tradename Subaru Motors Finance (SMF) and the Subaru logo are owned by Subaru of America, Inc. (Subaru) or its affiliates and are licensed to JPMorgan Chase Bank, N.A. (Chase). Subaru is solely responsible for its products and services and for promotional statements about them, and is not affiliated with Chase or its affiliates. Auto finance accounts are owned by Chase and are subject to credit approval, terms and conditions.
No matter the challenge, Subaru designs vehicles that give drivers a strong sense of control, maneuverability and security. That’s why we created Subaru Mobility Assist, a program that helps Subaru drivers with disabilities get the vehicles modifications they need in order to keep them safe and active. Through Subaru Mobility Assist, drivers get up to $1,000 reimbursement for necessary vehicle modifications on eligible Subaru vehicles. Contact Customer Support for more information.
Learn more about the Subaru Mobility Assist programIf you're ready for the next chapter in your Subaru love story, you might consider a Certified Pre-Owned Subaru. Special finance rates available on all Subaru Certified Pre-Owned used vehicles 2020-2015 model year. Cannot be combined with any other incentive. Financing for well-qualified applicants only. Length of contract is limited. Subject to credit approval, vehicle insurance approval, and vehicle availability. See participating retailers for details.
Learn more about Subaru Certified Pre-Owned VehiclesCheck back throughout the year for the most up-to-date Subaru Owner Financial Programs information.
Owners can show their love with a free set of vehicle badges designed specifically for Subaru interests. There's even a medallion showing the number of Subaru vehicles you own. Orders require a valid Subaru VIN.
Order your Subaru Badge of Ownership todayFunctional, fashionable, and fun gear for you, your family, and pets, so you’re well equipped for adventures, road trips, or relaxation.
Get free ground shipping on your first Subaru Gear order of $35 or more (code required – enter OWNERBENEFIT at checkout). Owners also receive special Subaru Gear promotions and discounts year-round.
Shop for Subaru gear, clothing, and accessoriesEnjoy a free seven-year subscription to this quarterly magazine for all Subaru owners — filled with captivating stories, adventures, and product information that fits the Subaru owner lifestyle.
Get your free Drive magazine subscription todayCheck back throughout the year for the most up-to-date Lifestyle & Interests information.
© Subaru of America, Inc. Use of this site signifies your acceptance of the Terms & Conditions
* Manufacturer's suggested retail price for all 2022 model year vehicles, except BRZ, has increased by $500 starting with customer orders placed on April 26, 2022. MSRP does not include destination and delivery charges, tax, title and registration fees. Destination and delivery includes handling and inland freight fees and may vary in some states. Prices, specifications, options, features and models subject to change without notice.
** EPA-estimated fuel economy. Actual mileage may vary. For Crosstrek Hybrid, EPA-estimated MPG equivalent on a full battery charge. Actual mileage will vary.
***Limited warranties are contingent on age and mileage. Whatever comes first concludes the warranty.
‡$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks.
^Connected Services depend on factors outside Toyota's control, including an operative telematics device, a cellular connection, GPS signal and the availability of a compatible wireless network, without which system functionality and availability may be limited or precluded, including access to response center and emergency support. Service may vary by vehicle and region. Apps and services subject to change at any time without notice. Requires app download/registration and subscription after trial (if applicable). Terms of Use apply. Data usage and charges may apply. To learn about Toyota’s connected services data collection, use, sharing and retention practices, please visit https://www.toyota.com/privacyvts/.
Subaru has the utmost respect for the environment and is a proud partner of Leave No Trace. Care was taken not to harm the environment when taking this photo.
Subaru, SUBARU BOXER, BRZ, Forester, Impreza, Legacy, Outback, STI, Tribeca, WRX, XV Crosstrek, EyeSight and STARLINK are registered trademarks.
iPod and iPad are registered trademarks of Apple Inc.; Brembo is a registered trademark of Freni Brembo S.p.A.; Alcantara is a registered trademark of Alcantara S.p.A and Alcantara is produced by Toray Group.; Ultrasuede® is a registered trademark of Toray Industries, Inc.; TORSEN is a registered trademark of JTEKT Corporation.; BBS is a registered trademark of BBS Kraftfahrzeugtechnik AG.; Bluetooth is a registered trademark of Bluetooth SIG, Inc.; HomeLink® and the HomeLink® house icon are registered trademarks of Gentex Corporation.; Aha and Harman Kardon are a registered trademarks of Harman International Industries, Inc.; Android is a trademark of Google Inc.; HD Radio is a registered trademark of iBiquity Digital Corporation.; Pandora is a registered trademark of Pandora Media, Inc.; SiriusXM and SiriusXM NavTraffic are registered trademarks of SiriusXM Satellite Radio, Inc.; iHeart is a registered trademark of Clear Channel.
PLEASE REVIEW THESE IMPORTANT DISCLOSURES.
Subaru of America, Inc. reserves the right to make changes at any time without notice or obligation to the information contained on this Internet site, prices, incentive programs, specifications, equipment, colors, materials, product illustrations and to change or discontinue models. All prices are based upon Manufacturer's Suggested Retail Prices (""MSRP"") in U.S. dollars (unless otherwise indicated) and exclude taxes, title fees, licensing, options and destination charges unless specifically included. Retailers are independent businesses and are free to set their own retail prices. All information contained at this Internet site is intended for the USA market only.
* Manufacturer's suggested retail price for all 2022 model year vehicles, except BRZ, has increased by $500 starting with customer orders placed on April 26, 2022. MSRP does not include destination and delivery charges, tax, title and registration fees. Destination and delivery includes handling and inland freight fees and may vary in some states. Prices, specifications, options, features and models subject to change without notice.
** EPA-estimated fuel economy. Actual mileage may vary. For Crosstrek Hybrid, EPA-estimated MPG equivalent on a full battery charge. Actual mileage will vary.
‡$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks.
***Limited warranties are contingent on age and mileage. Whatever comes first concludes the warranty.
^Subaru will donate $250 for every new Subaru vehicle sold or leased from November 18, 2021, through January 3, 2022, to four national charities designated by the purchaser or lessee. Pre-approved Hometown Charities may be selected for donation depending on retailer participation. For every new Subaru vehicle sold or leased during the campaign period, participating retailers will donate a minimum of $50 in total to their registered Hometown Charities. Purchasers/lessees must make their charity designations by January 15, 2022. The four national charities will receive a guaranteed minimum donation of $250,000 each. See your local Subaru retailer for details or visit subaru.com/share. All donations made by Subaru of America, Inc.
Subaru has the utmost respect for the environment and is a proud partner of Leave No Trace. Care was taken not to harm the environment when taking this photo.
Subaru, SUBARU BOXER, BRZ, Forester, Impreza, Legacy, Outback, STI, Tribeca, WRX, XV Crosstrek, EyeSight and STARLINK are registered trademarks.
iPod and iPad are registered trademarks of Apple Inc.; Brembo is a registered trademark of Freni Brembo S.p.A.; Alcantara is a registered trademark of Alcantara S.p.A and Alcantara is produced by Toray Group.; Ultrasuede® is a registered trademark of Toray Industries, Inc.; TORSEN is a registered trademark of JTEKT Corporation.; BBS is a registered trademark of BBS Kraftfahrzeugtechnik AG.; Bluetooth is a registered trademark of Bluetooth SIG, Inc.; HomeLink® and the HomeLink® house icon are registered trademarks of Gentex Corporation.; Aha and Harman Kardon are a registered trademarks of Harman International Industries, Inc.; Android is a trademark of Google Inc.; HD Radio is a registered trademark of iBiquity Digital Corporation.; Pandora is a registered trademark of Pandora Media, Inc.; SiriusXM and SiriusXM NavTraffic are registered trademarks of SiriusXM Satellite Radio, Inc.; iHeart is a registered trademark of Clear Channel.
PLEASE REVIEW THESE IMPORTANT DISCLOSURES.
Subaru of America, Inc. reserves the right to make changes at any time without notice or obligation to the information contained on this Internet site, prices, incentive programs, specifications, equipment, colors, materials, product illustrations and to change or discontinue models. All prices are based upon Manufacturer's Suggested Retail Prices (""MSRP"") in U.S. dollars (unless otherwise indicated) and exclude taxes, title fees, licensing, options and destination charges unless specifically included. Retailers are independent businesses and are free to set their own retail prices. All information contained at this Internet site is intended for the USA market only.
Knowing your location allows us to display the proper information for your area.
Your location cannot be displayed.
Need to connect with a Hawaiian retailer? Visit Subaru of Hawaii