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Providing comfort, hope, and confidence to children in urgent need.
Subaru is dedicated to supporting those who need it the most because we believe our communities get stronger when everyone is cared for.
During the Subaru Loves to Help® initiative, we partnered with Operation Warm®, a national non-profit focused on connecting children with the resources they need to thrive. This partnership amplifies our continued support for individuals and families in urgent need.
Subaru and our retailers visited local homeless shelters and support agencies to provide children with brand-new necessities like coats, shoes, and socks.
These essential items not only help keep children protected, warm, and dry, they can also have a significant impact on a child's mental and emotional well-being. Access to these necessities often determines whether a child attends school or participates in activities. No child should have to face these circumstances.
That is why Subaru is proud to be the largest automotive supporter of Operation Warm.
Provided more than 130,000 children brand-new coats, shoes, and socks in 2025.
Nearly 900,000 children and adults in urgent need helped so far.
Operation Warm
Operation Warm is a national nonprofit that manufactures brand-new, high-quality coats, shoes, and socks for children in need. Just as their tagline states “More than a coat®,” Operation Warm focuses on the whole child, providing warmth, confidence, and hope through basic-need programs that connect under-resourced children to the community resources they need to thrive. In their 25 years of service, they have helped over 6 million children across more than 4,000 communities.
Our Partnerships
Subaru is the largest automotive supporter of Operation Warm.
Subaru is the largest automotive donor to Meals on Wheels America.
Subaru and our retailers helped donate 150 million meals to Feeding America.
The Subaru partnership with the American Red Cross has helped serve more than 1,539,000 meals and snacks to people affected by disasters this year alone.
Interested in becoming a partner with Subaru? Just fill out our partnership request form.
